The challenge
ISOTRA's sales process required physical samples and home visits for customers to evaluate shading systems. This created friction, long sales cycles, and high logistics costs - especially for international customers who couldn't easily visit a showroom.
Our solution
We built a native AR mobile application using Unity and ARFoundation that lets customers point their phone at any window or facade and place photorealistic, true-to-scale ISOTRA products in real time. The UI layer is built with ReactUnity, allowing the product catalog (images, dimensions, color variants) to be managed from a standard React/TypeScript CMS without a Unity developer. Localization via i18next supports multiple markets from a single build.
Result
Customers can now evaluate products independently before any sales contact, shortening the consideration phase significantly. The app launched on Android with iOS in progress. ISOTRA's sales team reports fewer back-and-forth consultations for standard product configurations.
What we built
- Real-time AR product placement via ARFoundation plane detection
- Full ISOTRA product catalog: screens, awnings, venetian blinds, pergolas
- Color and configuration variants per product
- ReactUnity UI bridge - catalog managed without Unity knowledge
- i18next localization for multiple European markets
- Custom signing and keystore pipeline for Play Store releases
- Screenshot/share functionality for saved configurations
Visuals
